Understanding the Travel and Tourism Industry

The travel and tourism industry is a dynamic and multifaceted sector that encompasses a wide array of services and activities related to the movement of people to destinations outside their usual environment. This industry not only plays a crucial role in the global economy but also fosters cultural exchange and provides opportunities for personal growth and adventure.

Definition and Key Components of Travel and Tourism

At its core, travel and tourism refer to the activities of individuals who travel for leisure, business, or other purposes. The industry includes various sectors such as transportation, accommodations, attractions, and services that cater to travelers’ needs. Key components include:

• Transportation: This includes airlines, railways, cruise lines, and car rentals that facilitate travel to and from destinations.
• Accommodations: Options range from hotels and hostels to vacation rentals and camping sites, catering to different preferences and budgets.
• Attractions: These are the sites and experiences that draw travelers, such as national parks, museums, historical landmarks, and entertainment venues.
• Tour Operators and Travel Agencies: These entities help plan and organize travel, offering packages and services tailored to specific traveler needs.
• Food and Beverage: Dining establishments contribute significantly to the travel experience, with local cuisine often being a highlight for visitors.

Historical Evolution of Travel and Tourism

The history of travel is as old as humanity itself, but the formalized travel and tourism industry began taking shape in the 19th century. The Industrial Revolution introduced steam engines and railways, making travel more accessible to the masses. Notable milestones include:

• Thomas Cook: In 1841, he organized the first package tour in England, marking the beginning of organized travel.
• Post-WWII Boom: The mid-20th century saw a surge in travel as disposable incomes rose and commercial air travel became more affordable.
• Globalization: The late 20th and early 21st centuries brought about increased international travel, supported by technological advancements and the rise of the internet.

Current Trends and Statistics in the Industry

As of 2023, the travel and tourism industry is witnessing a robust recovery following the disruptions caused by the COVID-19 pandemic. Key statistics include:

• The global tourism market is projected to reach $11.4 trillion by 2025, growing at a CAGR of 10.4%.
• Eco-tourism is gaining traction, with over 60% of travelers expressing a preference for sustainable travel options.
• Adventure tourism has seen a 65% increase in popularity, with activities like hiking, biking, and wildlife safaris leading the charge.

These trends highlight the evolving preferences of travelers and the industry’s adaptability to meet changing demands.

Types of Travel: Exploring Different Niches

The travel landscape is diverse, with various niches catering to different interests and preferences. Understanding these categories can help travelers make informed choices about their adventures.

Leisure Travel vs. Business Travel: Key Differences

Leisure travel is primarily undertaken for enjoyment, relaxation, and exploration, while business travel involves trips for work-related purposes. Key differences include:

• Purpose: Leisure travel focuses on recreation, while business travel is centered around meetings, conferences, and networking.
• Duration: Leisure trips can range from short getaways to extended vacations, whereas business trips are often shorter and more structured.
• Planning: Leisure travelers often prioritize experiences and activities, while business travelers focus on convenience and efficiency.

Understanding these differences helps travel service providers tailor their offerings to meet the needs of each segment.

Adventure Tourism: Thrills and Experiences

Adventure tourism appeals to those seeking excitement and unique experiences. This form of travel includes activities such as hiking, rock climbing, and extreme sports. As travelers increasingly prioritize experiential learning, adventure tourism has surged in popularity.

• Case Study: Companies like G Adventures and Intrepid Travel specialize in small group adventures, promoting sustainable practices while providing thrilling experiences.
• Statistics: According to the Adventure Travel Trade Association, the adventure travel market is projected to grow to $1,626 billion by 2025.

Travelers are drawn to adventure tourism not only for the adrenaline rush but also for the opportunity to engage with local cultures and environments.

Cultural and Eco-Tourism: Sustainable Travel Practices

Cultural tourism focuses on immersing oneself in the traditions, arts, and lifestyles of different communities. Eco-tourism emphasizes responsible travel to natural areas that conserve the environment and improve the well-being of local people. Both forms of tourism advocate for sustainable practices.

• Examples: Visiting indigenous communities in Peru or participating in wildlife conservation efforts in Africa exemplifies cultural and eco-tourism.
• Best Practices: Travelers can engage in eco-friendly practices such as supporting local businesses, minimizing waste, and respecting wildlife.

As travelers become more conscious of their environmental impact, these niches are expected to continue to grow, promoting responsible travel.

Planning Your Trip: Practical Steps to Take

Planning a trip can be an exciting yet overwhelming process. By breaking it down into manageable steps, travelers can ensure a smoother experience from start to finish.

Researching Destinations: Tools and Resources

Choosing the right destination is crucial to a fulfilling travel experience. Utilizing various tools and resources can aid in making informed decisions:

• Online Travel Guides: Websites like Lonely Planet and TripAdvisor provide extensive information on destinations.
• Travel Blogs: Personal accounts offer unique insights and tips that can enhance planning.
• Social Media: Platforms like Instagram and Pinterest are great for discovering trending locations and experiences.

By compiling information from these sources, travelers can create a well-rounded view of potential destinations.

Budgeting for Travel: Costs and Savings Strategies

Budgeting is a critical aspect of travel planning. To ensure a financially feasible trip, consider the following strategies:

• Determine Total Costs: Factor in transportation, accommodations, food, activities, and souvenirs.
• Set a Daily Budget: Divide your total budget by the number of days to create a daily spending limit.
• Look for Discounts: Utilize platforms like Groupon or travel deal websites to find deals on attractions and accommodations.

By tracking expenses and seeking savings, travelers can avoid overspending while still enjoying their trip.

Booking Accommodations and Transportation: Tips and Platforms

Securing accommodations and transportation is often one of the most significant aspects of trip planning. Here are some tips to consider:

• Use Comparison Sites: Websites like Kayak and Expedia allow travelers to compare prices across various airlines and hotels.
• Book Early: Reserving accommodations and transportation in advance can often lead to lower prices and better availability.
• Consider Alternative Options: Explore vacation rentals through platforms like Airbnb or use rideshare services like Uber for local transportation.

By utilizing these tips, travelers can ensure they find suitable options that fit their budget and preferences.

Marketing Strategies for Travel and Tourism Businesses

<pIn the competitive travel and tourism sector, effective marketing strategies are essential for attracting and retaining customers. Understanding your audience and leveraging various channels can dramatically enhance your business's visibility and engagement.

Understanding Your Target Audience: Segmentation Techniques

Identifying and understanding your target audience is crucial for effective marketing. Consider the following segmentation techniques:

• Demographic Segmentation: Analyze characteristics such as age, gender, income, and education level to tailor marketing messages.
• Psychographic Segmentation: Understand travelers’ lifestyles, interests, and values to create more personalized experiences.
• Behavioral Segmentation: Look at past travel behavior and preferences to predict future travel choices.

This data-driven approach allows businesses to craft targeted marketing campaigns that resonate with specific traveler segments.

Leveraging Social Media and Influencer Partnerships

Social media has become an indispensable tool for travel marketing. Engaging with potential customers through platforms like Instagram, Facebook, and TikTok can significantly increase brand visibility. Here’s how:

• Content Creation: Post visually appealing content that showcases destinations, experiences, and customer testimonials.
• Influencer Collaborations: Partnering with travel influencers can help reach wider audiences and lend credibility to your brand.
• Interactive Campaigns: Use polls, contests, and live Q&A sessions to engage your audience and encourage user-generated content.

By utilizing social media effectively, travel businesses can enhance their engagement and attract new customers.

SEO Best Practices for Travel and Tourism Websites

Search engine optimization (SEO) is crucial for increasing online visibility. Here are some best practices for travel and tourism websites:

• Keyword Research: Identify relevant keywords that potential travelers are searching for and incorporate them naturally into your content.
• Quality Content: Create informative, engaging, and unique content that addresses the needs and interests of your audience.
• Mobile Optimization: Ensure your website is mobile-friendly, as a significant portion of travel searches occur on mobile devices.
• Local SEO: Optimize for local searches by claiming your business on Google My Business and including location-specific keywords.

Implementing these SEO strategies can help improve your website’s ranking, attract organic traffic, and ultimately boost bookings.

Future of Travel and Tourism: Innovations and Challenges

The travel and tourism industry is continuously evolving, influenced by technological advancements and changing traveler preferences. Understanding the future landscape is essential for businesses looking to thrive.

Impact of Technology: AI, VR, and Online Platforms

Technology is reshaping the travel experience in several ways:

• Artificial Intelligence (AI): AI-powered chatbots enhance customer service by providing instant responses to inquiries and booking assistance.
• Virtual Reality (VR): VR technology allows travelers to experience destinations before booking, providing immersive previews of hotels, attractions, and activities.
• Online Platforms: Travel platforms like Airbnb and Booking.com have revolutionized how travelers find accommodations and experiences.

These innovations not only improve the traveler experience but also streamline operations for businesses within the industry.

Addressing Environmental Concerns in Tourism

As the industry grows, so does the emphasis on sustainability and environmental responsibility. Key considerations include:

• Carbon Offsetting: Many companies are adopting carbon offset programs to mitigate the environmental impact of travel.
• Sustainable Practices: Encouraging eco-friendly accommodations, local sourcing of food, and responsible wildlife interactions can enhance sustainability.
• Awareness Campaigns: Educating travelers about the importance of protecting natural resources and local cultures is crucial.

By addressing these concerns, the travel industry can contribute to a more sustainable future while still offering enriching experiences.

Adapting to Global Events: Resilience in the Industry

The travel and tourism industry must remain resilient in the face of global challenges, including pandemics, natural disasters, and geopolitical events. Strategies for resilience include:

• Diverse Offerings: Expanding service offerings to include domestic and local tourism can help mitigate the impact of international travel restrictions.
• Flexible Policies: Implementing flexible booking and cancellation policies can enhance customer confidence and encourage travel.
• Health and Safety Protocols: Establishing clear health and safety measures can reassure travelers and encourage them to return.

By adapting to these challenges, the travel industry can emerge stronger and more prepared for future uncertainties.

The post Top Sustainable Travel Tips for Eco-Conscious Tourists appeared first on My Blog.

Understanding the Foundations of Arts & Entertainment

The realms of arts and entertainment are deeply intertwined, representing a rich tapestry of human creativity and cultural expression. They encompass a vast array of practices and products that entertain, inspire, and provoke thought. This section delves into the foundational concepts that define arts and entertainment, their cultural significance, and the diverse forms of artistic expression that exist within these categories.

Defining Arts & Entertainment: Key Concepts

At its core, arts and entertainment can be defined as the various forms of creative expression that aim to engage, inform, or amuse audiences. The term “arts” typically refers to disciplines such as visual arts, performing arts, and literature, while “entertainment” encompasses activities or productions designed to captivate and hold the attention of an audience.

Key concepts within this domain include:

• Creativity: The cornerstone of any artistic endeavor, creativity involves the generation of new ideas, forms, or interpretations.
• Audience Engagement: Both arts and entertainment require an audience. The interaction between creators and audiences often shapes the impact of the work.
• Cultural Reflection: Artistic expressions often reflect societal values, norms, and issues, serving as a mirror to the world.

Understanding these concepts is vital for appreciating how arts and entertainment influence society and culture.

The Role of Culture in Shaping Arts & Entertainment

Culture plays a pivotal role in shaping the landscape of arts and entertainment. It encompasses the beliefs, practices, languages, and symbols that characterize a community or society. Cultural contexts inform the themes, styles, and techniques utilized by artists and entertainers, resulting in a diverse range of expressions across different societies.

Consider the following:

• Historical Context: The arts have evolved through various historical movements, such as the Renaissance or the Harlem Renaissance, highlighting cultural shifts and societal changes.
• Regional Influences: Different geographical locations foster unique artistic traditions; for example, African tribal art differs vastly from Asian calligraphy.
• Globalization: Increased connectivity has led to cross-cultural influences, allowing artists to draw inspiration from a broader palette of styles and ideas.

This interplay between culture and artistic expression not only enriches the arts but also fosters a greater understanding of diverse perspectives.

Different Forms of Artistic Expression: An Overview

The spectrum of artistic expression is vast, encompassing various forms that cater to different tastes and interests. Here are some of the primary categories:

• Visual Arts: This includes painting, sculpture, photography, and digital arts, which primarily appeal to the sense of sight.
• Performing Arts: Theatre, music, and dance engage audiences through live performances, often emphasizing movement and sound.
• Literature: Written works, including poetry, fiction, and non-fiction, offer narrative and thematic depth, influencing other artistic forms.

Each of these forms contributes uniquely to the overall landscape of arts and entertainment, creating a rich tapestry of human expression.

Exploring Various Art Forms

To truly appreciate the breadth of arts and entertainment, one must explore the various forms that constitute this vibrant field. Each art form brings its own methodologies and experiences, contributing to an ever-evolving dialogue within the cultural sphere.

Visual Arts: Painting, Sculpture, and Photography

Visual arts encompass a wide range of creative expressions that are primarily visual in nature. This category includes traditional forms such as painting and sculpture, as well as contemporary practices like photography and digital art.

Painting, for example, has a long history, from the classical works of masters like Leonardo da Vinci to modern expressions by artists like Banksy. Each piece often tells a story or conveys a specific emotion, using colors, shapes, and textures to engage viewers.

Sculpture, which can be traced back to ancient civilizations, allows for three-dimensional exploration of form and material. Contemporary sculpture has expanded to include installations and mixed media, challenging traditional notions of what sculpture can be.

Photography has revolutionized the visual arts, capturing moments in time and offering new perspectives on reality. From portraiture to documentary photography, the medium has the power to evoke emotions and tell compelling stories.

Performing Arts: Theatre, Dance, and Music

The performing arts bring stories to life through live performance, engaging audiences in real-time. Theatre combines elements of drama, storytelling, and visual spectacle. Playwrights like Tennessee Williams and contemporary creators like Lin-Manuel Miranda have shaped the landscape of theatre, addressing societal issues and personal narratives.

Dance, a form of movement and expression, transcends language barriers. Styles range from ballet to hip-hop, each conveying emotions and stories through choreography. Famous companies like the American Ballet Theatre and innovative choreographers like Martha Graham have significantly impacted the evolution of dance.

Music, perhaps the most universally accessible form of art, encompasses genres that resonate across cultures. From classical symphonies to contemporary pop, music serves as a powerful medium for storytelling and emotional expression, influencing social movements and personal experiences.

Literature and its Influence on Other Art Forms

Literature serves as a foundation for many artistic expressions, influencing theatre, film, music, and visual arts. The written word has the power to convey complex ideas, emotions, and narratives, serving as inspiration for countless adaptations and interpretations.

For instance, classic novels such as “Pride and Prejudice” have inspired numerous film adaptations, while contemporary works often find their way into stage productions. The interplay between literature and other art forms creates a rich dialogue, allowing for reinterpretation and fresh perspectives.

Moreover, literary devices such as metaphor and symbolism have influenced visual artists, who incorporate these elements into their work, creating layers of meaning that engage audiences on multiple levels.

The Business of Arts & Entertainment

The arts and entertainment sector is not only a vibrant field of creativity but also a complex business landscape. Understanding the economic dynamics, funding mechanisms, and marketing strategies is crucial for artists and performers aiming to succeed in this competitive environment.

Understanding the Arts Market: Supply and Demand Dynamics

The arts market operates on the principles of supply and demand, much like any other industry. Artists and performers supply creative works, while audiences demand entertainment and cultural experiences. Understanding this dynamic is essential for navigating the market effectively.

Several factors influence supply and demand in the arts market:

• Trends and Cultural Shifts: Changes in societal values and preferences can impact what types of art are in demand. For example, the rise of social media has shifted audience preferences towards more accessible and relatable content.
• Economic Conditions: During economic downturns, funding for the arts may decrease, affecting the supply of artistic projects and performances.
• Technology: The advent of digital platforms has expanded the supply of art, enabling artists to reach global audiences, but it has also intensified competition.

Understanding these dynamics can help artists position themselves effectively within the market and identify opportunities for growth.

Funding and Financing for Artistic Projects

Securing funding is often one of the most significant challenges facing artists and entertainers. Various options exist for financing artistic projects, including:

• Grants: Numerous organizations offer grants to support artists, including government agencies, private foundations, and arts councils. Researching and applying for these grants can provide crucial financial support.
• Sponsorships: Collaborating with businesses and brands can help secure funding in exchange for promotional opportunities, creating mutually beneficial relationships.
• Crowdfunding: Platforms like Kickstarter and Indiegogo allow artists to raise funds directly from their audience, fostering community support and engagement.

Understanding the various funding avenues available is essential for artists seeking to bring their projects to fruition.

Marketing Strategies for Artists and Performers

Effective marketing is crucial for artists and performers aiming to reach and engage their audiences. Here are several strategies that can help:

• Building an Online Presence: Establishing a strong online presence through social media, personal websites, and email newsletters can help artists connect with their audience and promote their work.
• Networking: Building relationships within the industry can open doors to collaborations, performances, and exhibitions. Attend events, workshops, and exhibitions to meet fellow artists and industry professionals.
• Engaging Content: Create compelling content that showcases your work, such as behind-the-scenes videos, interviews, and tutorials. This not only builds brand loyalty but also attracts new audiences.

By implementing these marketing strategies, artists can effectively promote their work and expand their reach within the arts and entertainment landscape.

Technology’s Impact on Arts & Entertainment

In recent years, technology has profoundly transformed the arts and entertainment industry. From digital platforms to innovative performance techniques, technology has opened new avenues for creativity and audience engagement. This section explores the various ways technology is influencing the arts.

Digital Platforms: Streaming Services and Social Media

Streaming services like Netflix, Spotify, and YouTube have revolutionized how audiences consume entertainment. These platforms provide instant access to a vast array of content, allowing artists to reach global audiences without the traditional barriers of distribution.

Moreover, social media platforms have become essential tools for artists to share their work, connect with fans, and build communities. Platforms like Instagram, TikTok, and Twitter enable artists to engage directly with their audience, fostering a sense of intimacy and connection that can enhance loyalty and support.

As a result, artists can leverage these platforms for marketing, funding, and collaboration opportunities:

• Live Streaming: Artists can host live performances or Q&A sessions, creating a real-time connection with their audience.
• Content Sharing: Sharing snippets of work or behind-the-scenes content can engage followers and encourage them to support the artist.
• Collaborative Projects: Social media allows for collaboration across geographical boundaries, enabling artists to work together on projects that may not have been possible otherwise.

The Role of Virtual and Augmented Reality in Art

Virtual reality (VR) and augmented reality (AR) are emerging technologies that are reshaping the arts landscape. These technologies allow artists to create immersive experiences that engage audiences in innovative ways.

For instance, VR installations can transport viewers into entirely new environments, allowing them to interact with art in a three-dimensional space. Artists like Marina Abramović have experimented with VR to create transformative experiences that challenge perceptions of presence and distance.

AR, on the other hand, enhances the real world by overlaying digital elements. This technology has been used in public art projects, where viewers can point their smartphones at a mural to see animations or hear soundscapes that complement the visual experience.

Both VR and AR offer exciting possibilities for artists, enabling them to push the boundaries of creativity and engage audiences in unique ways.

How Technology is Transforming Live Performances

Technology is also transforming live performances, enhancing the audience experience and expanding creative possibilities. Innovations in sound and lighting technology allow for more dynamic and immersive performances, elevating the overall impact of live shows.

For example, artists like Beyoncé and U2 have incorporated elaborate visual effects and stage designs that utilize cutting-edge technology to create unforgettable experiences. Additionally, live streaming performances have become increasingly popular, allowing audiences who cannot attend in person to participate in the experience from anywhere in the world.

Furthermore, the integration of audience interaction through mobile apps or social media can enhance engagement, allowing viewers to influence aspects of the performance in real-time. This level of interactivity not only enriches the experience but also fosters a deeper connection between artists and their audience.

Future Trends in Arts & Entertainment

As the landscape of arts and entertainment continues to evolve, several key trends are shaping its future. From sustainability initiatives to the push for greater diversity, these trends reflect changing societal values and priorities.

Sustainability and Eco-Conscious Practices in the Arts

In response to growing environmental concerns, many artists and organizations are adopting sustainability practices in their work. This includes using eco-friendly materials, reducing waste, and promoting environmental awareness through their art.

For example, artists like Olafur Eliasson create installations that highlight climate change issues, encouraging viewers to reflect on their relationship with the environment. Additionally, organizations like the Arts Council England have launched initiatives to support sustainable practices within the arts sector.

Implementing sustainable practices not only benefits the environment but also resonates with audiences increasingly concerned about climate change and ecological responsibility.

The Growing Importance of Diversity and Inclusion

Diversity and inclusion have become paramount in the arts and entertainment industry, with a growing recognition of the need for representation across all forms. This trend encompasses not only racial and ethnic diversity but also gender, sexuality, and ability.

Initiatives like the #OscarsSoWhite movement have sparked discussions about representation in film, leading to calls for more inclusive practices in casting, storytelling, and production. Similarly, organizations are working to support underrepresented artists and ensure their voices are heard.

Encouraging diversity within the arts enriches the cultural landscape, allowing for a broader range of stories and experiences to be shared, ultimately benefiting both artists and audiences alike.

Innovative Collaborations Across Different Art Forms

As the boundaries between different art forms continue to blur, innovative collaborations are becoming increasingly common. Artists from diverse disciplines are coming together to create multidisciplinary works that challenge traditional notions of art.

For instance, collaborations between musicians and visual artists can result in immersive installations that engage multiple senses, such as the works created by artists like Björk, who combines music, visual art, and technology in her performances.

These cross-disciplinary collaborations not only expand the creative possibilities but also attract diverse audiences, fostering a sense of community and shared experience.

The post Captivating Trends Reshaping the Arts & Entertainment Scene appeared first on My Blog.

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We have also recently launched several brand new themes to showcase your art and give your site a fresh look. 

Your Website as a Creative Hub

As an artist, an important part of expressing yourself is being able to control the way your work and brand is presented online. Having your own site is a great way to create and sustain your brand, retain control over your content, and present it in the way you want it to be seen.  

While social media will always remain a great tool to reach your audience and get quick and direct feedback, your own website should serve as your creative hub. It should function as a sort of digital business card and can also be your online store.

.art Domains: A Strong Digital Identity for Creators

A custom domain name at WordPress.com offers you the opportunity to use your own name or any name that describes your artistic identity for your website’s address to build or enhance your online presence. Choosing .art defines you as an artist before anyone even visits your website. 

Having your own site with a domain name that reflects your artistic identity also means you don’t need to worry about aligning all your media platform profile names and handles since your site can serve as a one-stop shop with links to all of your social media profiles.

Choosing a Theme to Showcase Your Work

After you find a domain, you need a great website to show your work to the world. Check out some of our newest themes designed for artists, including Heiwa, Appleton, and Pendant.

Heiwa is a great choice for a clean and elegant theme with sophisticated typography. If displaying a portfolio is what you’re looking for, check out Appleton. And last but not least, Pendant offers a dark background, large hero image, and serif headings to create a contemporary look.

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All new .art domain registrations are on sale through September 30, 2023. You can now secure a great domain name that reflects your artistic identity and secures your creative brand for just $6 USD for the first year, which is more than 50% off. 

We have also recently launched several brand new themes to showcase your art and give your site a fresh look. 

Your Website as a Creative Hub

As an artist, an important part of expressing yourself is being able to control the way your work and brand is presented online. Having your own site is a great way to create and sustain your brand, retain control over your content, and present it in the way you want it to be seen.  

While social media will always remain a great tool to reach your audience and get quick and direct feedback, your own website should serve as your creative hub. It should function as a sort of digital business card and can also be your online store.

.art Domains: A Strong Digital Identity for Creators

A custom domain name at WordPress.com offers you the opportunity to use your own name or any name that describes your artistic identity for your website’s address to build or enhance your online presence. Choosing .art defines you as an artist before anyone even visits your website. 

Having your own site with a domain name that reflects your artistic identity also means you don’t need to worry about aligning all your media platform profile names and handles since your site can serve as a one-stop shop with links to all of your social media profiles.

Choosing a Theme to Showcase Your Work

After you find a domain, you need a great website to show your work to the world. Check out some of our newest themes designed for artists, including Heiwa, Appleton, and Pendant.

Heiwa is a great choice for a clean and elegant theme with sophisticated typography. If displaying a portfolio is what you’re looking for, check out Appleton. And last but not least, Pendant offers a dark background, large hero image, and serif headings to create a contemporary look.

Get Your .art Domain Today!

Head over to WordPress.com and get your .art domain today for just $6 USD for the first year: 

All new .art domain registrations are on sale through September 30, 2022. You can now secure a great domain name that reflects your artistic identity and secures your creative brand for just $6 USD for the first year, which is more than 50% off. 

We have also recently launched several brand new themes to showcase your art and give your site a fresh look. 

Your Website as a Creative Hub

As an artist, an important part of expressing yourself is being able to control the way your work and brand is presented online. Having your own site is a great way to create and sustain your brand, retain control over your content, and present it in the way you want it to be seen.  

While social media will always remain a great tool to reach your audience and get quick and direct feedback, your own website should serve as your creative hub. It should function as a sort of digital business card and can also be your online store.

.art Domains: A Strong Digital Identity for Creators

A custom domain name at WordPress.com offers you the opportunity to use your own name or any name that describes your artistic identity for your website’s address to build or enhance your online presence. Choosing .art defines you as an artist before anyone even visits your website. 

Having your own site with a domain name that reflects your artistic identity also means you don’t need to worry about aligning all your media platform profile names and handles since your site can serve as a one-stop shop with links to all of your social media profiles.

Choosing a Theme to Showcase Your Work

After you find a domain, you need a great website to show your work to the world. Check out some of our newest themes designed for artists, including Heiwa, Appleton, and Pendant.

Heiwa is a great choice for a clean and elegant theme with sophisticated typography. If displaying a portfolio is what you’re looking for, check out Appleton. And last but not least, Pendant offers a dark background, large hero image, and serif headings to create a contemporary look.

Get Your .art Domain Today!

Head over to WordPress.com and get your .art domain today for just $6 USD for the first year: 

All new .art domain registrations are on sale through September 30, 2022. You can now secure a great domain name that reflects your artistic identity and secures your creative brand for just $6 USD for the first year, which is more than 50% off. 

We have also recently launched several brand new themes to showcase your art and give your site a fresh look. 

Your Website as a Creative Hub

As an artist, an important part of expressing yourself is being able to control the way your work and brand is presented online. Having your own site is a great way to create and sustain your brand, retain control over your content, and present it in the way you want it to be seen.  

While social media will always remain a great tool to reach your audience and get quick and direct feedback, your own website should serve as your creative hub. It should function as a sort of digital business card and can also be your online store.

.art Domains: A Strong Digital Identity for Creators

A custom domain name at WordPress.com offers you the opportunity to use your own name or any name that describes your artistic identity for your website’s address to build or enhance your online presence. Choosing .art defines you as an artist before anyone even visits your website. 

Having your own site with a domain name that reflects your artistic identity also means you don’t need to worry about aligning all your media platform profile names and handles since your site can serve as a one-stop shop with links to all of your social media profiles.

Choosing a Theme to Showcase Your Work

After you find a domain, you need a great website to show your work to the world. Check out some of our newest themes designed for artists, including Heiwa, Appleton, and Pendant.

Heiwa is a great choice for a clean and elegant theme with sophisticated typography. If displaying a portfolio is what you’re looking for, check out Appleton. And last but not least, Pendant offers a dark background, large hero image, and serif headings to create a contemporary look.

Get Your .art Domain Today!

Head over to WordPress.com and get your .art domain today for just $6 USD for the first year: 

All new .art domain registrations are on sale through September 30, 2022. You can now secure a great domain name that reflects your artistic identity and secures your creative brand for just $6 USD for the first year, which is more than 50% off. 

We have also recently launched several brand new themes to showcase your art and give your site a fresh look. 

Your Website as a Creative Hub

As an artist, an important part of expressing yourself is being able to control the way your work and brand is presented online. Having your own site is a great way to create and sustain your brand, retain control over your content, and present it in the way you want it to be seen.  

While social media will always remain a great tool to reach your audience and get quick and direct feedback, your own website should serve as your creative hub. It should function as a sort of digital business card and can also be your online store.

.art Domains: A Strong Digital Identity for Creators

A custom domain name at WordPress.com offers you the opportunity to use your own name or any name that describes your artistic identity for your website’s address to build or enhance your online presence. Choosing .art defines you as an artist before anyone even visits your website. 

Having your own site with a domain name that reflects your artistic identity also means you don’t need to worry about aligning all your media platform profile names and handles since your site can serve as a one-stop shop with links to all of your social media profiles.

Choosing a Theme to Showcase Your Work

After you find a domain, you need a great website to show your work to the world. Check out some of our newest themes designed for artists, including Heiwa, Appleton, and Pendant.

Heiwa is a great choice for a clean and elegant theme with sophisticated typography. If displaying a portfolio is what you’re looking for, check out Appleton. And last but not least, Pendant offers a dark background, large hero image, and serif headings to create a contemporary look.

Get Your .art Domain Today!

Head over to WordPress.com and get your .art domain today for just $6 USD for the first year: 

All new .art domain registrations are on sale through September 30, 2022. You can now secure a great domain name that reflects your artistic identity and secures your creative brand for just $6 USD for the first year, which is more than 50% off. 

We have also recently launched several brand new themes to showcase your art and give your site a fresh look. 

Your Website as a Creative Hub

As an artist, an important part of expressing yourself is being able to control the way your work and brand is presented online. Having your own site is a great way to create and sustain your brand, retain control over your content, and present it in the way you want it to be seen.  

While social media will always remain a great tool to reach your audience and get quick and direct feedback, your own website should serve as your creative hub. It should function as a sort of digital business card and can also be your online store.

.art Domains: A Strong Digital Identity for Creators

A custom domain name at WordPress.com offers you the opportunity to use your own name or any name that describes your artistic identity for your website’s address to build or enhance your online presence. Choosing .art defines you as an artist before anyone even visits your website. 

Having your own site with a domain name that reflects your artistic identity also means you don’t need to worry about aligning all your media platform profile names and handles since your site can serve as a one-stop shop with links to all of your social media profiles.

Choosing a Theme to Showcase Your Work

After you find a domain, you need a great website to show your work to the world. Check out some of our newest themes designed for artists, including Heiwa, Appleton, and Pendant.

Heiwa is a great choice for a clean and elegant theme with sophisticated typography. If displaying a portfolio is what you’re looking for, check out Appleton. And last but not least, Pendant offers a dark background, large hero image, and serif headings to create a contemporary look.

Get Your .art Domain Today!

Head over to WordPress.com and get your .art domain today for just $6 USD for the first year: 

All new .art domain registrations are on sale through September 30, 2022. You can now secure a great domain name that reflects your artistic identity and secures your creative brand for just $6 USD for the first year, which is more than 50% off. 

We have also recently launched several brand new themes to showcase your art and give your site a fresh look. 

Your Website as a Creative Hub

As an artist, an important part of expressing yourself is being able to control the way your work and brand is presented online. Having your own site is a great way to create and sustain your brand, retain control over your content, and present it in the way you want it to be seen.  

While social media will always remain a great tool to reach your audience and get quick and direct feedback, your own website should serve as your creative hub. It should function as a sort of digital business card and can also be your online store.

.art Domains: A Strong Digital Identity for Creators

A custom domain name at WordPress.com offers you the opportunity to use your own name or any name that describes your artistic identity for your website’s address to build or enhance your online presence. Choosing .art defines you as an artist before anyone even visits your website. 

Having your own site with a domain name that reflects your artistic identity also means you don’t need to worry about aligning all your media platform profile names and handles since your site can serve as a one-stop shop with links to all of your social media profiles.

Choosing a Theme to Showcase Your Work

After you find a domain, you need a great website to show your work to the world. Check out some of our newest themes designed for artists, including Heiwa, Appleton, and Pendant.

Heiwa is a great choice for a clean and elegant theme with sophisticated typography. If displaying a portfolio is what you’re looking for, check out Appleton. And last but not least, Pendant offers a dark background, large hero image, and serif headings to create a contemporary look.

Get Your .art Domain Today!

Head over to WordPress.com and get your .art domain today for just $6 USD for the first year: 

All new .art domain registrations are on sale through September 30, 2022. You can now secure a great domain name that reflects your artistic identity and secures your creative brand for just $6 USD for the first year, which is more than 50% off. 

We have also recently launched several brand new themes to showcase your art and give your site a fresh look. 

Your Website as a Creative Hub

As an artist, an important part of expressing yourself is being able to control the way your work and brand is presented online. Having your own site is a great way to create and sustain your brand, retain control over your content, and present it in the way you want it to be seen.  

While social media will always remain a great tool to reach your audience and get quick and direct feedback, your own website should serve as your creative hub. It should function as a sort of digital business card and can also be your online store.

.art Domains: A Strong Digital Identity for Creators

A custom domain name at WordPress.com offers you the opportunity to use your own name or any name that describes your artistic identity for your website’s address to build or enhance your online presence. Choosing .art defines you as an artist before anyone even visits your website. 

Having your own site with a domain name that reflects your artistic identity also means you don’t need to worry about aligning all your media platform profile names and handles since your site can serve as a one-stop shop with links to all of your social media profiles.

Choosing a Theme to Showcase Your Work

After you find a domain, you need a great website to show your work to the world. Check out some of our newest themes designed for artists, including Heiwa, Appleton, and Pendant.

Heiwa is a great choice for a clean and elegant theme with sophisticated typography. If displaying a portfolio is what you’re looking for, check out Appleton. And last but not least, Pendant offers a dark background, large hero image, and serif headings to create a contemporary look.

Get Your .art Domain Today!

Head over to WordPress.com and get your .art domain today for just $6 USD for the first year: 

All new .art domain registrations are on sale through September 30, 2022. You can now secure a great domain name that reflects your artistic identity and secures your creative brand for just $6 USD for the first year, which is more than 50% off. 

We have also recently launched several brand new themes to showcase your art and give your site a fresh look. 

Your Website as a Creative Hub

As an artist, an important part of expressing yourself is being able to control the way your work and brand is presented online. Having your own site is a great way to create and sustain your brand, retain control over your content, and present it in the way you want it to be seen.  

While social media will always remain a great tool to reach your audience and get quick and direct feedback, your own website should serve as your creative hub. It should function as a sort of digital business card and can also be your online store.

.art Domains: A Strong Digital Identity for Creators

A custom domain name at WordPress.com offers you the opportunity to use your own name or any name that describes your artistic identity for your website’s address to build or enhance your online presence. Choosing .art defines you as an artist before anyone even visits your website. 

Having your own site with a domain name that reflects your artistic identity also means you don’t need to worry about aligning all your media platform profile names and handles since your site can serve as a one-stop shop with links to all of your social media profiles.

Choosing a Theme to Showcase Your Work

After you find a domain, you need a great website to show your work to the world. Check out some of our newer themes designed for artists, including Heiwa, Appleton, and Pendant as well as our newest theme, Thriving Artist.

Heiwa is a great choice for a clean and elegant theme with sophisticated typography. If displaying a portfolio is what you’re looking for, check out Appleton. And last but not least, Pendant offers a dark background, large hero image, and serif headings to create a contemporary look.

Get Your .art Domain Today!

Head over to WordPress.com and get your .art domain today for just $6 USD for the first year: 

All new .art domain registrations are on sale through September 30, 2022. You can now secure a great domain name that reflects your artistic identity and secures your creative brand for just $6 USD for the first year, which is more than 50% off. 

We have also recently launched several brand new themes to showcase your art and give your site a fresh look. 

Your Website as a Creative Hub

As an artist, an important part of expressing yourself is being able to control the way your work and brand is presented online. Having your own site is a great way to create and sustain your brand, retain control over your content, and present it in the way you want it to be seen.  

While social media will always remain a great tool to reach your audience and get quick and direct feedback, your own website should serve as your creative hub. It should function as a sort of digital business card and can also be your online store.

.art Domains: A Strong Digital Identity for Creators

A custom domain name at WordPress.com offers you the opportunity to use your own name or any name that describes your artistic identity for your website’s address to build or enhance your online presence. Choosing .art defines you as an artist before anyone even visits your website. 

Having your own site with a domain name that reflects your artistic identity also means you don’t need to worry about aligning all your media platform profile names and handles since your site can serve as a one-stop shop with links to all of your social media profiles.

Choosing a Theme to Showcase Your Work

After you find a domain, you need a great website to show your work to the world. Check out some of our newest themes designed for artists, including Heiwa, Appleton, and Pendant.

Heiwa is a great choice for a clean and elegant theme with sophisticated typography. If displaying a portfolio is what you’re looking for, check out Appleton. And last but not least, Pendant offers a dark background, large hero image, and serif headings to create a contemporary look.

Get Your .art Domain Today!

Head over to WordPress.com and get your .art domain today for just $6 USD for the first year: 

All new .art domain registrations are on sale through September 30, 2022. You can now secure a great domain name that reflects your artistic identity and secures your creative brand for just $6 USD for the first year, which is more than 50% off. 

We have also recently launched several brand new themes to showcase your art and give your site a fresh look. 

Your Website as a Creative Hub

As an artist, an important part of expressing yourself is being able to control the way your work and brand is presented online. Having your own site is a great way to create and sustain your brand, retain control over your content, and present it in the way you want it to be seen.  

While social media will always remain a great tool to reach your audience and get quick and direct feedback, your own website should serve as your creative hub. It should function as a sort of digital business card and can also be your online store.

.art Domains: A Strong Digital Identity for Creators

A custom domain name at WordPress.com offers you the opportunity to use your own name or any name that describes your artistic identity for your website’s address to build or enhance your online presence. Choosing .art defines you as an artist before anyone even visits your website. 

Having your own site with a domain name that reflects your artistic identity also means you don’t need to worry about aligning all your media platform profile names and handles since your site can serve as a one-stop shop with links to all of your social media profiles.

Choosing a Theme to Showcase Your Work

After you find a domain, you need a great website to show your work to the world. Check out some of our newer themes designed for artists, including Heiwa, Appleton, and Pendant as well as our newest theme, Thriving Artist.

Heiwa is a great choice for a clean and elegant theme with sophisticated typography. If displaying a portfolio is what you’re looking for, check out Appleton. And last but not least, Pendant offers a dark background, large hero image, and serif headings to create a contemporary look.

Get Your .art Domain Today!

Head over to WordPress.com and get your .art domain today for just $6 USD for the first year: 

Êtes-vous un fanatique de film? Ça va Ça devrait être supérieur si vous être avoir la capacité de obtenir et de regarder votre choix de movie à tout moment, n’importe où. Les téléchargements en ligne film ont rendu cela possible. Maintenant, vous pouvez éventuellement garder à maison et aller où vous voulez besoin de à aller sans sacrifier votre envie et souhait à Regarder films. {Vous pouvez | Vous pouvez | Vous pouvez | Vous pouvez | Vous pouvez | Vous pouvez | Portez et considérez vos titres favoris au moyen de votre ordinateur portable , votre iPod ou {autre | différents lecteurs multimédias portables .

La reconnaissance de movie téléchargements pourrait jamais être sous-estimée. En fait , de nos jours , Web clients sont liés au téléchargement et au respect de films en ligne. C’est l’explication pourquoi la plupart des Sites Web et des blogs sont équipés de capacités pour lire films, or not quick ou en version intégrale.

Qu’est-ce que is nice à propos de film downloads c’est que films pourrait être être téléchargé et transféré sur n’importe quel support participant que vous utilisez. Comme a parlé, information pourrait être être enregistré et récupéré par ordinateurs portables , ordinateurs de bureau et même iPod et autres lecteurs MP4 et movie . Il doit y avoir spécial logiciel qui pourrait être utilisé pour faciliter une telle conversion. Ne vous inquiétez pas à la suite de la plupart de ces ces ces vous voulez obtenir maintenant? Vous pouvez éventuellement à tout moment le faire. Obtenez un abonnement à l’un de ces ces ces sites autorisées films obtenir. Économisez quelques dollars pour les frais d’abonnement. Verify les spécifications de votre ordinateur portable et assurez-vous que y a peut-être suffisant spare réminiscence ou house pour accueillir les fichiers. Qu’est-ce que is sweet à propos de movie downloads c’est {que la plupart | que la majorité | d’entre eux sont presque tous au format MP4, qui est compressé de manière appropriée pour dévour espace minimal ordinateur portable.

This news is exciting to me on a few levels — eight years ago I had my first introduction to Atavist when I met a journalist named Evan Ratliff for coffee at Housing Works in New York. He showed me the first pieces of what became a bold new platform for long-form storytelling, which he created with co-founders Jefferson Rabb and Nicholas Thompson. At the time I had just started Longreads, so we shared an interest in seeing a revival for long-form journalism on the open web.

Fast-forward to today and we’re thrilled to have the Atavist and Longreads teams now together under the WordPress.com banner. Atavist’s publishing platform will be moving over to WordPress, and its award-winning magazine The Atavist will continue to serve up outstanding in-depth storytelling with a new feature each month, under the editorship of Seyward Darby. Also joining the team is Atavist CEO Rabb and head of product communications Kathleen Ross.

I chatted with Rabb, Darby, and Ross about what’s next.

Jeff, Seyward, Kathleen, we’re excited you’re here! You’ve had a terrific run over the past eight years — leading innovation around the design and process of multimedia storytelling, winning many awards along the way — what are your hopes and priorities for Atavist moving forward?

RABB: Thank you, I’m thrilled to be here! My number one hope in joining [WordPress.com parent company] Automattic is to bring everything we have built and learned to an audience that is orders of magnitude larger. I’ve spent the past eight years honing a toolset and sensibility for digital journalism, and now I’m excited to put this to use for a mass audience. When these are integrated into WordPress, I am hoping we will have an unbeatable product for storytelling and journalism. There are many fascinating challenges and problems in journalism today, and now more than ever I want to be part of the solution.

DARBY: I’m also excited to be here! I’ve been at The Atavist Magazine for the last 15 months, and it’s the best job I’ve ever had. The list of things I love about our publication is too long to include in full, but some highlights are the intimate collaborations with creators, the anchoring belief in the timeless power of cinematic storytelling, and the commitment to nurturing the next generation of long-form writers. Certainly, we work with big-name journalists, but we’re also a magazine that supports up-and-coming narrative writers who want to take a swing at a really, really big story. I love nothing more than helping someone crack the code on a 15,000-word feature’s complex structure. (I’m a big fan of Post-It notes and story trees, and of fist-pumping to no one in particular when an article section falls into place.)

Moving forward, the magazine’s foundational priorities will remain the same: We’ll tell great stories, design them beautifully, treat our collaborators well, and have a lot of fun in the process. My hope is that, by combining forces with WordPress.com, we’ll get to push the boundaries of our projects: dive into more multi-part narrative investigations, produce more original video or audio where it makes good sense, improve the diversity of our roster of writers and artists, and provide journalists with the resources and time they need to report the hell out of topics they’re passionate about.

Winning awards and getting our stories optioned for film/TV, which we also have a strong track record of doing, will be goals, absolutely, but never at the expense of providing a quality experience to every person who contributes to or reads The Atavist.

Tell us about some of your favorite stories you’ve hosted.

DARBY: I’m proud of every story I’ve shepherded as the executive editor, so it’s hard for me to pick favorites. The most successful Atavist stories share the same key ingredients: a propulsive, satisfying narrative, rich characters, and scenes that make readers feel immersed in the world the writer is describing. At first blush, Kenneth R. Rosen’s story “The Devil’s Henchmen,” about what is being done with the bodies of the ISIS dead in Mosul, doesn’t seem to have much in common with Amitha Kalaichandran’s “Losing Conner’s Mind,” about a family’s quest to save a child from a rare, fatal disease; Allyn Gaestel’s “Things Fall Apart,” about an over-hyped art installation in Nigeria; Mike Mariani’s “Promethea Unbound,” about the tortured life of a child genius; or David Mark Simpson’s “Not Fuzz,” about a millionaire hotelier who moonlights as a serial police impersonator. Yet these stories all have compelling plots about everyday people whose lives are shaped by sheer will and unpredictable circumstance. You can’t put them down because you want to know what’s going to happen.

As for Atavist stories that predate my time at the magazine, I’ll award a few superlatives. Quirkiest goes to Jon Mooallem’s “American Hippopotamus,” about a bizarre plan to alter the national diet. Most Lyrical goes to Leslie Jamison’s “52 Blue,” about the world’s loneliest whale. Most Ambitious goes to Evan Ratliff’s epic “The Mastermind,” about a crime lord whose empire spanned pretty much the whole world. (It’s soon to be a book and TV show.) And Couldn’t Get It Out of My Head goes to Will Hunt and Matt Wolfe’s “The Ghosts of Pickering Trail,” about a family living in a haunted house. I’ll stop there, but I really could go on and on.

ROSS: Before I worked for Atavist, I actually worked right down the hall, so I have been reading the magazine for a long time. To me, the best Atavist Magazine stories are transporting: in “Welcome to Dog World,” Blair Braverman shows us Alaska; socialites head to Sioux Falls, South Dakota, for an early feminist victory in “The Divorce Colony” by April White; and James Verini’s “Love and Ruin” (the title story of our 2016 collection) is a romance and historical epic all in one, and I think about Nancy Hatch Dupree’s library in Afghanistan often. “A Family Matter” may be one of the most important stories we’ve done. Finally, I love stories about spectacular failures, so I have to mention Mitch Moxley’s article “Sunk,” which is about a disastrous attempt to make an epic movie about mermaids; plus, the piece has some excellent moments of maximalist design, including pixelated fish that bob across the page.

RABB: I have a soft spot for the very first stories such as “Lifted,” “Piano Demon,” and “My Mother’s Lover.” In addition to being great pieces of writing, they were the petri dishes in which our experimental approach to storytelling was born. They included ideas such as pop-up annotations, maps, and immersive sound elements. Even though the way we distribute our articles has changed dramatically since those stories were published—back then, they were exclusively on the Atavist mobile app and Kindle—many of the concepts and approaches in them formed the DNA of our company’s product. Developing those first few stories was an exciting and vital time for me.

Finally, I’m wondering what you think about the state of storytelling on the open web today. Where do you think things are headed?

DARBY: There are so many stories being told in the digital space right now, in so many ways, and to so many different audiences. Take SKAM Austin, which D.T. Max recently wrote about for The New Yorker. It’s a teen drama told entirely through Facebook posts, Instagram stories, texts, and other digital scraps and marginalia—a story crafted for its young target audience, based on the way they consume information and communicate with one another. That project is fictional, but there’s similar experimentation happening in the non-fiction space. Certainly, publications are pushing the envelope on transmedia (multi-platform storytelling) and rethinking story structure based on how events now unfold in real time in the palm of your hand. I’m thinking of projects like WIRED‘s story on police brutality, “How Social Media Shaped the Three Days That Shook America,” and National Geographic‘s partnership with ProPublica, “How the U.S. Triggered a Massacre in Mexico.” Recently, I was a fellow at the Sundance Institute’s New Frontier Lab, an incubator for storytellers who work with emerging technologies like VR, AR, and AI. It was incredible to hear the ways that this diverse group is reimagining how to create and deliver narratives. I can’t wait for all of the projects they were workshopping to be out in the world, and I hope to bring what I learned there to bear on my work at Automattic.

That said, I’m a journalist first, and when it comes to technology, I always have this nagging fear that form might compromise substance. No one should tell a story entirely via social media or VR or video just because they can; they should do so because there’s actual benefit—to the story itself, to the audience reached, and so on. I’m reminded of my very first job out of college, back in the aughts. I was a journalist in Eastern Europe and Central Asia, and I also conducted research on media training needs in the region. I met lots of aspiring journalists who said, “This international NGO helped me set up a blog, but I don’t even really know how to conduct an interview or fact-check. Can someone help me with that?” The experience has always stuck with me as a reminder that the basics of great journalism should apply no matter the platform. At The Atavist, we like to say that story comes first, and by that we mean plot and accuracy, then form and reach.

This news is exciting to me on a few levels — eight years ago I had my first introduction to Atavist when I met a journalist named Evan Ratliff for coffee at Housing Works in New York. He showed me the first pieces of what became a bold new platform for long-form storytelling, which he created with co-founders Jefferson Rabb and Nicholas Thompson. At the time I had just started Longreads, so we shared an interest in seeing a revival for long-form journalism on the open web.

Fast-forward to today and we’re thrilled to have the Atavist and Longreads teams now together under the WordPress.com banner. Atavist’s publishing platform will be moving over to WordPress, and its award-winning magazine The Atavist will continue to serve up outstanding in-depth storytelling with a new feature each month, under the editorship of Seyward Darby. Also joining the team is Atavist CEO Rabb and head of product communications Kathleen Ross.

I chatted with Rabb, Darby, and Ross about what’s next.

Jeff, Seyward, Kathleen, we’re excited you’re here! You’ve had a terrific run over the past eight years — leading innovation around the design and process of multimedia storytelling, winning many awards along the way — what are your hopes and priorities for Atavist moving forward?

RABB: Thank you, I’m thrilled to be here! My number one hope in joining [WordPress.com parent company] Automattic is to bring everything we have built and learned to an audience that is orders of magnitude larger. I’ve spent the past eight years honing a toolset and sensibility for digital journalism, and now I’m excited to put this to use for a mass audience. When these are integrated into WordPress, I am hoping we will have an unbeatable product for storytelling and journalism. There are many fascinating challenges and problems in journalism today, and now more than ever I want to be part of the solution.

DARBY: I’m also excited to be here! I’ve been at The Atavist Magazine for the last 15 months, and it’s the best job I’ve ever had. The list of things I love about our publication is too long to include in full, but some highlights are the intimate collaborations with creators, the anchoring belief in the timeless power of cinematic storytelling, and the commitment to nurturing the next generation of long-form writers. Certainly, we work with big-name journalists, but we’re also a magazine that supports up-and-coming narrative writers who want to take a swing at a really, really big story. I love nothing more than helping someone crack the code on a 15,000-word feature’s complex structure. (I’m a big fan of Post-It notes and story trees, and of fist-pumping to no one in particular when an article section falls into place.)

Moving forward, the magazine’s foundational priorities will remain the same: We’ll tell great stories, design them beautifully, treat our collaborators well, and have a lot of fun in the process. My hope is that, by combining forces with WordPress.com, we’ll get to push the boundaries of our projects: dive into more multi-part narrative investigations, produce more original video or audio where it makes good sense, improve the diversity of our roster of writers and artists, and provide journalists with the resources and time they need to report the hell out of topics they’re passionate about.

Winning awards and getting our stories optioned for film/TV, which we also have a strong track record of doing, will be goals, absolutely, but never at the expense of providing a quality experience to every person who contributes to or reads The Atavist.

Tell us about some of your favorite stories you’ve hosted.

DARBY: I’m proud of every story I’ve shepherded as the executive editor, so it’s hard for me to pick favorites. The most successful Atavist stories share the same key ingredients: a propulsive, satisfying narrative, rich characters, and scenes that make readers feel immersed in the world the writer is describing. At first blush, Kenneth R. Rosen’s story “The Devil’s Henchmen,” about what is being done with the bodies of the ISIS dead in Mosul, doesn’t seem to have much in common with Amitha Kalaichandran’s “Losing Conner’s Mind,” about a family’s quest to save a child from a rare, fatal disease; Allyn Gaestel’s “Things Fall Apart,” about an over-hyped art installation in Nigeria; Mike Mariani’s “Promethea Unbound,” about the tortured life of a child genius; or David Mark Simpson’s “Not Fuzz,” about a millionaire hotelier who moonlights as a serial police impersonator. Yet these stories all have compelling plots about everyday people whose lives are shaped by sheer will and unpredictable circumstance. You can’t put them down because you want to know what’s going to happen.

As for Atavist stories that predate my time at the magazine, I’ll award a few superlatives. Quirkiest goes to Jon Mooallem’s “American Hippopotamus,” about a bizarre plan to alter the national diet. Most Lyrical goes to Leslie Jamison’s “52 Blue,” about the world’s loneliest whale. Most Ambitious goes to Evan Ratliff’s epic “The Mastermind,” about a crime lord whose empire spanned pretty much the whole world. (It’s soon to be a book and TV show.) And Couldn’t Get It Out of My Head goes to Will Hunt and Matt Wolfe’s “The Ghosts of Pickering Trail,” about a family living in a haunted house. I’ll stop there, but I really could go on and on.

ROSS: Before I worked for Atavist, I actually worked right down the hall, so I have been reading the magazine for a long time. To me, the best Atavist Magazine stories are transporting: in “Welcome to Dog World,” Blair Braverman shows us Alaska; socialites head to Sioux Falls, South Dakota, for an early feminist victory in “The Divorce Colony” by April White; and James Verini’s “Love and Ruin” (the title story of our 2016 collection) is a romance and historical epic all in one, and I think about Nancy Hatch Dupree’s library in Afghanistan often. “A Family Matter” may be one of the most important stories we’ve done. Finally, I love stories about spectacular failures, so I have to mention Mitch Moxley’s article “Sunk,” which is about a disastrous attempt to make an epic movie about mermaids; plus, the piece has some excellent moments of maximalist design, including pixelated fish that bob across the page.

RABB: I have a soft spot for the very first stories such as “Lifted,” “Piano Demon,” and “My Mother’s Lover.” In addition to being great pieces of writing, they were the petri dishes in which our experimental approach to storytelling was born. They included ideas such as pop-up annotations, maps, and immersive sound elements. Even though the way we distribute our articles has changed dramatically since those stories were published—back then, they were exclusively on the Atavist mobile app and Kindle—many of the concepts and approaches in them formed the DNA of our company’s product. Developing those first few stories was an exciting and vital time for me.

Finally, I’m wondering what you think about the state of storytelling on the open web today. Where do you think things are headed?

DARBY: There are so many stories being told in the digital space right now, in so many ways, and to so many different audiences. Take SKAM Austin, which D.T. Max recently wrote about for The New Yorker. It’s a teen drama told entirely through Facebook posts, Instagram stories, texts, and other digital scraps and marginalia—a story crafted for its young target audience, based on the way they consume information and communicate with one another. That project is fictional, but there’s similar experimentation happening in the non-fiction space. Certainly, publications are pushing the envelope on transmedia (multi-platform storytelling) and rethinking story structure based on how events now unfold in real time in the palm of your hand. I’m thinking of projects like WIRED‘s story on police brutality, “How Social Media Shaped the Three Days That Shook America,” and National Geographic‘s partnership with ProPublica, “How the U.S. Triggered a Massacre in Mexico.” Recently, I was a fellow at the Sundance Institute’s New Frontier Lab, an incubator for storytellers who work with emerging technologies like VR, AR, and AI. It was incredible to hear the ways that this diverse group is reimagining how to create and deliver narratives. I can’t wait for all of the projects they were workshopping to be out in the world, and I hope to bring what I learned there to bear on my work at Automattic.

That said, I’m a journalist first, and when it comes to technology, I always have this nagging fear that form might compromise substance. No one should tell a story entirely via social media or VR or video just because they can; they should do so because there’s actual benefit—to the story itself, to the audience reached, and so on. I’m reminded of my very first job out of college, back in the aughts. I was a journalist in Eastern Europe and Central Asia, and I also conducted research on media training needs in the region. I met lots of aspiring journalists who said, “This international NGO helped me set up a blog, but I don’t even really know how to conduct an interview or fact-check. Can someone help me with that?” The experience has always stuck with me as a reminder that the basics of great journalism should apply no matter the platform. At The Atavist, we like to say that story comes first, and by that we mean plot and accuracy, then form and reach.